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Frey Ranch Distillery Enters Alabama and Mississippi, While Also Announcing $10,000 Donation

Image Credit:

Jeff Dow

Press Release

FALLON, NV (April 15, 2026) Frey Ranch® Distillery – one of the only true farm-to-glass distilleries in the world and a proud member of the Estate Whiskey Alliance® – today announced its expansion into two new U.S. markets, including Alabama and Mississippi. With these additions, Frey Ranch is now available in the on- and off-premise in 17 key, strategic markets – which also includes Nevada, California, Colorado, Illinois, Texas, Ohio, Oregon, Georgia, Arizona, Tennessee, Florida, Michigan, Virginia, New Mexico, and Indiana.

“We’re excited to introduce the Frey Ranch portfolio to Alabama and Mississippi – giving these two states that also have deep agricultural roots a taste of true farm-to-glass whiskey with the grains we grow and harvest exclusively on our farm,” said Colby Frey, Co-Founder and Whiskey Farmer at Frey Ranch.

During the whiskey brand’s annual farm-to-glass season, Frey Ranch is teaming up with the Pollinator Partnership to champion pollinator health nationwide. For every farm-to-glass cocktail or whiskey bottle sold during farm-to-glass season (April through July), Frey Ranch will donate a portion of proceeds to support pollinator initiatives - up to $10,000. This collaboration reflects a shared commitment to land stewardship, ecosystem vitality, and sustainable agriculture — values deeply embedded in Frey Ranch’s multi-generational farming heritage.

“As farmers, Frey Ranch has symbiotic relationship with bees, as they are nature’s original stewards. Their pollinating superpowers sustain crops, preserve biodiversity, and promote healthy ecosystems. Farmers understand this intimately — because what bees need, farmers need too,” Frey continued. 

The Frey family values a common-sense approach to sustainable farming, with Colby’s inspiration to build a distillery born from a desire to create a distinctive, long-lasting product from the quality grains his family has been growing and perfecting for generations. The family has long abided by the motto, “Be good to the land and the land will be good to you,” which is embossed on the bottom of each bottle of Frey Ranch whiskey. 

Follow Frey Ranch Distillery on social media to keep up with the latest news and announcements. 

Instagram: @freyranchdistillery | Facebook: @freyranchdistillery 

About Frey Ranch Distillery 

Frey Ranch Distillery was founded in 2006 by Colby and Ashley Frey on the Frey family’s 2,500-acre farm in Fallon, Nevada. The family has a deep history of farming in Northern Nevada that dates back 170 years and continues today with Frey Ranch Distillery, one of the only distilleries in the country to grow 100% of its whiskey grains on-site. Today, Frey Ranch is one of the top-selling ultra-premium bourbons in the US and one of the largest whiskey producers on the West Coast.

Frey Ranch is a year-round working farm that also offers tours and tastings to the public every Saturday from 12-4 p.m. Its award-winning portfolio of bourbons, ryes, and specialty whiskeys are available for purchase in Alabama, Arizona, California, Colorado, Florida, Georgia, Illinois, Indiana, Michigan, Mississippi, Nevada, New Mexico, Ohio, Oregon, Tennessee, Texas and Virginia, and online at www.shop.freyranch.com. To learn more, visit freyranch.com.

published by: BBTEAM

April 15, 2026
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