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Sazerac Announces Plans for Early Times Whiskey
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Breaking Bourbon

PRESS RELEASE

BARDSTOWN, KENTUCKY (Apr. 8, 2021) – Following the purchase of Early Times whiskey in 2020 by Sazerac Company, the notable American whiskey brand will begin distillation, aging and bottling at the 1792 Distillery in Bardstown, KY this summer. First introduced by John Henry “Jack” Beam, uncle of Jim Beam in 1860, Early Times whiskey has rich American roots that will prove a valuable addition to Sazerac’s deep whiskey portfolio.

The Early Times whiskey acquisition comes not only with a historic origin, but a Bronze Medal from the 2021 American World Whiskies Awards as well. Whiskies in each category were subject to blind tastings in a three-round judging process to select, reward and promote the world’s best whiskies to consumers and trade across the globe.

A magnitude of enthusiasm stems from the Early Times Bottled-in-Bond expression, in particular as a connector to the brand’s early pre-Prohibition era offering. With sweet notes of caramel corn and traces of cinnamon spice, the Early Times Bottled-in-Bond expression has rapidly become a fan favorite. Though Early Times will have a new home, Barton 1792 Distillery will continue to deliver the same great tasting Early Times Bottled-in-Bond product that consumers have grown to love using the original recipe and mash bill.

“We are excited to add such an iconic brand to the Barton 1792 Distillery,” said Adam Wilkins, brand manager, Sazerac Company. “The strong American whiskey lineage of Early Times will be a valuable inclusion to our existing whiskey portfolio.”

With a new source of production, consumers can expect the well-known Early Times BIB whiskey to uphold the Bottled-in-Bond Act regulations and continue to be bottled at 50% ABV (100 Proof).

About Barton 1792 Distillery


Barton 1792 Distillery is part of Barton Brands.  Barton Brands has facilities in Bardstown, Ky., Carson, Calif., and Baltimore, Md. Barton Brands is owned by the Sazerac Company, an American family-owned company based in New Orleans, La. Barton 1792 Distillery was established in 1879 and continues today as the oldest fully-operating Distillery in the “Bourbon Capital of the World.” The Distillery is located on 196 acres and includes 28 warehouses, 22 other buildings, the Morton Spring and the Tom Moore Spring.  Distilling, aging and bottling fine Bourbon whiskey are hallmarks of the historic Barton 1792 Distillery. 1792 Small Batch Bourbon Whiskey is produced at Barton 1792 Distillery and is named for the year Kentucky became a state. The Distillery has garnered a number of prestigious awards for its whiskies, including its 1792 Full Proof, which was named the World Whiskey of the Year for 2020.  To learn more visit www.1792bourbon.com.

published by: BBTEAM

April 8, 2021
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