New Orleans, La. (November 18, 2025) —Big Easy Spirits Company (BESCO) believes it is time to put the whiskey back in flavored whiskey. Introduced earlier this year at select retail stores in Louisiana, this easy-sipping whiskey is now available for home shipping to 46 U.S. states via www.bigeasywhiskey.com.

Created by spirits industry veterans in New Orleans, Big Easy Whiskey is the ultimate smooth sipper, ready for you in any moment. Starting with a 5-year Straight Whiskey made from a traditional Bourbon mash, Big Easy Whiskey is then infused with its unique blend of herbs, spices, and fruit that enhance - rather than mask - the whiskey’s smooth, rich flavor. Honoring New Orleans’ rich cocktail history, Big Easy Whiskey brings depth and complexity to cocktail recipes and shines on its own in Easy Over Ice. This is the perfect host/hostess gift and the easiest way to serve cocktails at your holiday gathering.

The Serve: Easy Over Ice

The Easy Over Ice campaign showcases the flavor, versatility and value of drinking Big Easy Whiskey with consumer-focused executions aimed at bars, restaurants and retailers with “easy” to communicate programs such as tailgates, karaoke nights and any cocktail programs.

"Big Easy Whiskey is the best of New Orleans in a bottle," says COO and Master Blender, Kieran  Walsh. “We've crafted a whiskey that's delicious on its own, or over ice. The ‘Easy Over Ice’ campaign highlights the brand’s spirit of no complications, no fuss, just good drinks from the first sip to the last.”

The whiskey's natural infusions—over two dozen, including vanilla, clove spice, and citrus, create layers of flavor that open up beautifully when served over ice. As the ice melts, the whiskey's character evolves, making each sip a new experience.

Big Easy Whiskey starts with 100 percent American whiskey distilled in Kentucky and Indiana. Its traditional bourbon mash bill is 81 percent corn, 15 percent rye, and 4 percent barley. Big Easy Whiskey ages the whiskey for five years in used bourbon barrels for a softer taste, less influenced by the fresh wood of newer barrels. Big Easy Whiskey emerges as a rich, round, American whiskey that is infused with over two dozen herbs, spices, and fruit chosen by Master Blender Kieran Walsh to accentuate the whiskey’s flavor, not compete against it. ​

Tasting Notes: On the nose, the familiar toasty flavor of American whiskey gives way to comforting tones of baking spices with elements of vanilla, cinnamon, nutmeg, and allspice. Complex Amaro-like herbal notes of cedar and lemon balm linger on the palate.

Where to Buy: Big Easy Whiskey is available for purchase online at www.bigeasywhiskey.com with shipping to 46 U.S. states.  It can also be found in select retail locations in Louisiana. Suggested retail price is $34.99 for a 750 mL. ABV is 43% (86 proof).

About Big Easy Spirits Company
Big Easy Spirits Co, a portfolio of New Orleans-based inventive American spirits, was founded by distilled spirits industry leaders inspired by the creative and entrepreneurial soul of their native New Orleans to build the city’s first modern spirits supplier. They believe the world would be a better place if consumers had real spirits from real places that are damn delicious to drink. Their flagship, Big Easy Whiskey, exists to put the whiskey back in flavored whiskey and give the category the respect it’s due without becoming one more flavored regional product adrift in a sea of sameness.  BESCO captures the essence of New Orleans with bold, complex spirits that are old-fashioned, easygoing, and unpretentious. Visit www.bigeasywhiskey.com to learn more.